Trends
The American Workwear Revival
Published · 1 min read · ORBIS Editorial
Workwear survived by being over-built for its first job and perfectly built for its second.
“The revival's test is simple: does the reproduction still work as clothing for work? The houses below pass.”
Article references
From the Atlas
- E. Marinella Naples / Riviera di Chiaia / Online
The tiny Riviera di Chiaia shop tying the world's most famous seven-fold ties since 1914 — presidents dressed here. Original shop is 20 m². In the 1980s Italian president Francesco Cossiga presented boxes of five Marinella ties to visiting heads of state. store page → · open in the atlas → - Polo Ralph Lauren Via Della Vigna Nuova, Florence / Online
The American preppy empire — Ralph’s pony from Oxford shirts to Purple Label, selling the dream of East Coast ease since 1967. store page → · open in the atlas → - AllSaints London, UK
British fashion brand operating since 1994, with a vintage-inspired, rock-leaning aesthetic spanning leather jackets, distressed knitwear and a muted palette. store page → · open in the atlas → - American Giant California, USA
San Francisco-based apparel maker founded in 2012 by Bayard Winthrop, built entirely around U.S.-manufactured basics; its Classic Full Zip Hoodie became known after a 2012 Slate article called it 'the greatest hoodie ever made,' selling out within 24 hours and going on to sell over 1 million units. store page → · open in the atlas → - Anatomica Tokyo, Japan
Pierre Fournier’s Tokyo-Paris ideal — the 618 chino and garments perfected through archival anatomy. store page → · open in the atlas →