Multiple locations, são paulo / brazil / online & in Store / Online
Dudalina is a Brazilian shirtmaking brand for men and women, known for its tailored shirts in linen, jeans, jacquard and technical fabrics alongside a wider ready-to-wear and accessories range. The brand, part of Grupo SOMA, sells through its online store with installment payment options.
Best for Shirtmaking, menswear & womenswear, tailoring
Multiple locations, são paulo / brazil / online & in Store / Online
Marisa is a long-running Brazilian department-store chain selling women's, men's and children's clothing, plus-size fashion, accessories and beauty products online with categories spanning denim, lingerie and swimwear. The retailer operates its e-commerce platform alongside a nationwide network of physical stores.
Best for Womenswear, department store fashion, plus size
Calvin Klein flagship on Sao Paulo's Rua Oscar Freire, a roughly 700m2 store that introduced the brand's newer architecture-and-design concept to Brazil and is its largest unit in the city.
Best for Designer underwear and denim
This Calvin Klein store sits on Rua Oscar Freire, one of Sao Paulo's best-known upscale shopping streets, in the Jardim Paulista district. Brazilian retail press covering its opening described it as a flagship that introduced a newer architecture-and-design concept for the brand, built out across roughly 700 square meters - making it the largest Calvin Klein unit in the city. The store carries the brand's full range for men, women and lingerie, consistent with a flagship rather than a single-category outlet. As with other Calvin Klein retail locations, the store is company-operated rather than independently owned.
Brazilian denim specialist since 1972—premium jeans, apparel, and accessories mixing leather textures and earthy tones across men's and women's collections.
Best for Brazilian denim, jeans and leather-trimmed casualwear
Ellus was founded in Brazil in 1972 and positions itself as a reference brand in national denim. The label builds its collections around contrasts of leather textures and earthy-toned materials, emphasizing timelessness and aesthetic strength. The company introduced stone-washed jeans to the Brazilian market in 1981, a landmark moment in local fashion retail. Today the brand spans comprehensive menswear and womenswear lines including jeans, t-shirts, shirts, jackets, polos, sweaters, and dresses. An accessories collection adds belts, wallets, bags, and caps. The premium line ELLUS [DLX] serves customers seeking a higher tier. The brand's appeal rests on consistent quality in tailoring and an evolving design sensibility that respects the fundamentals of good denim while accommodating contemporary style.
Brazilian fashion label launched in the early 1980s by designer Tufi Duek, built on jeans and tailoring; its flagship, trading as Forum Tufi Duek, sits on Rua Oscar Freire in Sao Paulo's Jardins district.
Best for Brazilian women’s fashion and dresses
Forum was created in the early 1980s by Brazilian designer Tufi Duek, initially focused on denim, and expanded through the decade as the label built its own distribution network and invested in concept stores. It became one of a cluster of Brazilian jeanswear brands - alongside M.Officer, Lee and Zoomp - that defined casual fashion retail in Brazil through the 1980s and 90s. The label's Sao Paulo flagship, often listed as 'Forum Tufi Duek,' is located at Rua Oscar Freire 916 in the Jardim Paulista/Jardins area.