Kinloch Anderson has hand-made kilts, tartan trousers and Highland dress in Edinburgh since 1868 and holds a Royal Warrant. Its premises pair a shop with the workroom, offering sporrans, scarves, tartan throws and cloth by the metre.
London tailoring house whose self-supporting waistband was invented by Alec Simpson in 1934, giving the DAKS name (from 'Dad' and 'slacks'). Sold through the Simpson Piccadilly store, Britain's largest menswear shop when it opened in 1936.
Best for Trousers, heritage
Daks traces to Simeon Simpson's bespoke tailoring business, founded in Whitechapel in 1894. In 1934, his son Alec Simpson took the company into ready-to-wear tailoring and invented the 'self-supporting' waistband - small rubber pads sewn into the waistband that held trousers in place without a belt or braces, aimed originally at golf and sportswear. The company held a worldwide patent on the design for years. The DAKS name itself was coined from 'Dad' and 'slacks.' The brand became the flagship of Simpsons of Piccadilly, which opened in April 1936 as, at the time, the largest menswear store in Britain, and Daks grew under that platform into one of the country's major ready-to-wear tailoring names, later expanding into its recognisable house check.
Eudon Choi is a London-based womenswear label known for tailoring that blends masculine cut with feminine sensibility. Collections span coats, dresses, tailored trousers, and knitwear sold direct at eudonchoi.com.
Best for Tailored contemporary womenswear by Eudon Choi
Eudon Choi is the eponymous womenswear label of the London-based, Korean-born designer, launched in 2009. Choi began his career designing menswear before turning that vocabulary — structured cuts, utilitarian details, vintage referencing — into ready-to-wear for women, a fusion that remains the label's signature: masculine tailoring softened by a feminine sensibility, expressed across coats, dresses, tailored trousers and knitwear. The approach earned early industry recognition, including the Fashion Scout Merit Award and the Elle Talent Launch Pad award in 2012. In 2017 the label expanded its reach with a collaboration for John Lewis, placing it alongside contemporaries such as Palmer//Harding in the department store's push toward emerging British design talent. The house remains a small independent operation — roughly five staff — run from Studio 7 in the Rose Lipman Building on De Beauvoir Road, London N1, a shared creative workspace rather than a public-facing shop. Eudon Choi has no standalone retail store of its own; the collections are sold through wholesale concessions at Fenwick, Harvey Nichols and John Lewis, through the independent boutique Salt, and direct via eudonchoi.com, which ships to the UK, France, Germany, Italy, Spain, the United States and Canada.
Carnaby Street mod label founded by Javid Alavi in 1967, trading name registered 15 September 1967; grew from a Kingly Market stall into a global Harrington-jacket brand.
Best for Mod clothing, retro; Harrington, mod; Mod Clothing; Sta-press trousers
Merc was founded by Javid Alavi in London in 1967; the Merc trading name has been in continuous use since 15 September 1967. The business began trading from Kingly Market and Carnaby Court, with the Merc name initially displayed only inside the shop, before it expanded into a full shop on Carnaby Street. In its early years the shop also stocked other brands, including Fred Perry, Farah and Lonsdale, before later dropping outside labels to sell exclusively its own Merc-branded merchandise. Though the brand's roots are in mod and skinhead style - it became closely associated with Harrington jackets and target-motif polo shirts through the 1970s and 1980s revivalist scenes - Merc has since broadened into a worldwide retail and wholesale business.
A Highland outfitter on St Vincent Street selling and hiring kilts, tartan trews and jackets, with made-to-order tartan trousers cut in Glasgow. The firm designs its own graphic tartan and Scottish-themed clothing alongside traditional wedding and formal wear.