Endo Mochi-ten

Endo Mochi-ten is a mochi shop in Sendai's Miyamachi district known for its zunda-mochi made from Miyagi-grown edamame, along with kurumi-mochi, anko-mochi and celebratory issho-mochi for a child's first birthday. Its rice cakes and bean pastes are made fresh from Miyagi's prized Miyakogane glutinous rice, and orders can be placed online or picked up at the storefront.