Why it belongs in ORBIS
La Motofeca operates out of Buenos Aires's Microcentro/Retiro area as a specialty roaster covering three lines of business at once: wholesale and retail bean sales, brewing equipment, and barista training.
La Motofeca operates out of Buenos Aires's Microcentro/Retiro area as a specialty roaster covering three lines of business at once: wholesale and retail bean sales, brewing equipment, and barista training. The roastery is widely reported to have started life as a vintage Piaggio coffee truck before settling into its current roastery-café — a mobile, improvised beginning that gave way to a fixed home base without losing the name tied to its motorbike origins.
Between the truck-to-roastery arc and the current three-part business — beans, gear, and training under one roof — La Motofeca reads as a specialty operation that grew organically rather than one planned as a full-service roastery from day one.