What L-Breath is known for

L-Breath Shinjuku is the flagship outdoor store of Victoria, part of the Xebio group, at 4-1-11 Shinjuku near the station's southeast exit. Renewed in November 2022, it carries 560 brands and about 88,000 items. Floors are organised by use, from everyday small goods to a mountain department with THE NORTH FACE SUMMIT Alpine Series and 3D foot measurement for boots. Tax-free shopping is available, and the store sits two minutes from the southeast exit of JR Shinjuku Station.

L-Breath is the outdoor format of Victoria, a Tokyo sports retailer in the Xebio group, and the Shinjuku store is its flagship. The store has traded as an outdoor shop since the 1990s and reopened after a full renewal on 25 November 2022. That rebuild gave it 560 brands and around 88,000 items across floors organised by how people use the outdoors. An everyday floor carries 150 brands of small goods, from beanies and blankets to mugs and bath products, with a pop-up space that changes its theme. A mountain floor stocks the full THE NORTH FACE SUMMIT Alpine Series and a shoe department of 50 brands and 900 models, including HOKA. Staff there use FEET AXIS, a 3D foot measurement system, and a slope simulator to match boots to the mountain a customer plans to climb. A select-wear floor of 80 brands mixes technical labels with rarer pieces such as a collaboration with TAION. A seasonal camping floor and a rooftop event space complete the building. The store is a two-minute walk from the southeast exit of JR Shinjuku Station and offers tax-free shopping. The address is 4-1-11 Shinjuku, in a building marked by L-Breath and Victoria signs on its roof.