What The New Playground is known for
The New Playground opened in March 2017 as a concept mall for Vietnamese local brands, gathering more than fifty labels under one roof. The original site occupies a basement on Ly Tu Trong Street in District 1, with vendor stalls divided by wire mesh and lit in neon. Stock leans to streetwear, with graphic shirts, hoodies, denim alongside hats, bags, jewellery. A second branch trades inside Vincom Center Dong Khoi.
How ORBIS reads this city
Best for — Vietnamese streetwear labels in an underground District 1 concept mall
Your atlas
More in Ho Chi Minh City
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- Reaching Out Teahouse Shop — Ho Chi Minh City
Where next
- Pull & Bear — Spain
- Portal — Global / Online
- Gosha Rubchinskiy — Moscow
Hand-curated for ORBIS · no paid placement